The MOTIBAND Aims to Motivate Athletes and Raise Cancer Awareness
Former UCLA soccer star Maxwell Griffin is seeking to give both athletes and individuals some functional motivation in the form of his new fully customizable MOTIBAND performance wristbands.
According to Griffin’s website, The MOTIBAND is a “light-weight, sporty wristband designed for performance,” that individuals can fully customize with their own motivational words and quotes, or select from a variety created by Griffin available on the site.
Griffin found the inspiration for his company Mind Over Matter Performance Style and the MOTIBAND during a halftime speech. With his team trailing, As his coach pontificated about the need for them to find some motivation, a lightbulb went off in Griffin’s head and the MOTIBAND would soon follow.
Griffin has partnered with the Austen Everett Foundation (AEF) to help support the fight against cancer. A portion of the proceeds for every MOTIBAND sold are given to the foundation created by former DI soccer player Austen Everett, who sadly lost her 4-year battle with non-Hodgkin’s lymphoma in 2012. AEF strives to empower children during their own personal fight.